Smirnoff 100 Proof Vodka
Smirnoff 100 Proof Vodka — the bottling also sold as Smirnoff No. 57 — is a 50% ABV (100 proof), 750mL vodka, the full-strength expression of the world's best-known vodka house. Per Diageo's product copy, it is triple distilled from premium non-GMO grain and filtered ten times through charcoal, and the house describes it in two words: robust, dry. It is available to order online at Del Mesa Liquor.
- ABV: 50% (100 proof)
- Size: 750mL
- Also sold as: Smirnoff No. 57
- Base: Premium non-GMO grain (per Diageo copy)
- Distillation: Triple distilled
- Filtration: Filtered ten times (charcoal)
- Owner: Diageo
The Original Charcoal-Filtered Vodka, at Full Proof
Pyotr Arsenievich Smirnov founded his Moscow distillery in 1864 and pioneered charcoal filtration in the 1870s — the method that defined vodka smoothness long before it was fashionable. The brand travelled the world, passed to Diageo, and is now produced market by market; this US bottling keeps the house method (triple distillation, ten filtrations) and simply turns the strength up to 100 proof, where lesser vodkas turn harsh. Find it in our vodka range, browse the wider spirits shelf, or visit the Smirnoff vendor page.
Tasting Notes
Character: Diageo's own descriptor is "robust flavour with a dry finish," positioned on smoothness and clarity — at 100 proof, expect that character amplified: fuller grain weight, a firmer warmth, and the same clean charcoal-filtered close.
How to Enjoy
Built for cocktails that dilute: a 100-proof base keeps a Martini or Mule tasting like vodka after the ice melts. Use it where a standard 80-proof pour disappears — Bloody Marys, espresso martinis, and long highballs.
Frequently Asked Questions
What is the difference between Smirnoff 100 Proof and No. 21? Strength and intent: No. 57 / 100 Proof is bottled at 50% ABV versus the standard 40%, on the same triple-distilled, ten-times-filtered platform — Diageo pitches it as the robust, dry bottling.
Is it the same as Smirnoff Blue Label? Yes — No. 57 is the blue-label bottling in many markets; "100 Proof" is the US name for the same full-strength expression.
How is it filtered? Ten times through charcoal, per Diageo's product copy — the charcoal-filtration method the house pioneered in the 1870s.
Full-proof Smirnoff that survives the ice — order Smirnoff 100 Proof Vodka online from Del Mesa Liquor in San Diego, CA.